Our Solution

A fitness and weight loss plan based on
each member's health status, goals
and schedule.

• Fast: Get Fit in Three 30-Minute Workouts a Week
  
• Personalized: Exercise Plans Unique to Member
  
• Efficient: Burn 30% more calories per workout versus exercising at one set pace.
• Effective: Personalized workouts leave your metabolism elevated for up to 12 hours
  post-workout.
  

The No Excuses Workout (NEWO) System

• Based on Proven Research
• Personal Web Trainer patented web-based software:
  • Personalized cardio workouts that increase or decrease in difficulty
    based on member feedback
  • Strength training workouts require no equipment and can be
    done at home or in an office
    
  • Fitness Challenges: between individuals, families or companies using
    workouts only or workouts and weight loss
  • NEWO Rewards: members earn free gear just for tracking workouts and/or weight loss
• 6 DVD Workouts: 5 cardio workouts and 1 strength training workout
  
• 2 Music CD workouts: MP3 Convertible
• 80-Page Nutrition Guide: includes 26 pages of recipes
  
• 50-Page Workout Log
• Easy-to-use Heart Rate Monitor (optional): turns guesses into facts and ensures
  that each member exercises at the optimal level to maximize results.
  
• Daily Motivation: 46,000 No Excuses Workouts Community members receive a daily
  fitness mission and motivating article from their Virtual Personal Trainer (Jonathan Roche).
  
• Weekly Motivation: 6,000 members listen (live or to the archive while exercising)
  to Jonathan's weekly web-based radio show.
  
• Ongoing Motivation: 12-Week Fitness Challenges (workouts only) are launched
  4 times per year and members earn great prizes.
  
• Social Media Support Groups: 18,000 members are in one of our No Excuses
  Workouts Community sub-groups.

How we keep your members engaged:

• Short, efficient workouts enable members to commit more easily
• Can be done anywhere at anytime (no equipment needed)
  - fits into busy lifestyle
• It’s different (vs. steady-state) - keeps boredom at bay
  
• Turns guesses into facts - Heart Rate Monitor shows intensity level and calories burned
• Multiple engagement components to stay engaged and motivated
• Cost-effective

Our typical member:

• 46 year old female who is obese
  
• She starts the program at 186 pounds and has a goal weight of 144 pounds (trying to lose 42 pounds)
• Has a track record of failed weight loss attempts and is guarded about who she trusts
• Intrusive scare tactics and in-your-face messaging does not work
• Wants a simple program that is easy to understand and use and that fits into her current schedule
  (works full-time and/or busy mom)

Contact us to learn more.